Adrenalin^™ provides operators with a suite of tools to help manage, monetise and deliver a seamless multi-screen experience to subscribers. The platform offers operators an all-in-one solution serving linear, on-demand and time-shifted video content. Adrenalin v5.7 provides ubiquitous access to content on multiple screens and supports a wide range of advanced consumer electronics – including netbooks, smartphones, the iPhone®, iPadTM, PS3, Android devices and many more – satisfying subscriber’s viewing needs no matter where they are. New monetisation tools give operators advanced subscriber targeting and yield enhanced product recommendations and offers that appeal to subscribers. The solution is also capable of being implemented on top of an operator’s existing infrastructure to provide multi-screen support and reduce operating expenses.

Adrenalin’s core advantages

• Support for Internet and mobile streaming formats including Adaptive HTTP, Adobe Flash, Microsoft Silverlight and Apple QuickTime as well as standard MPEG-2 and MPEG-4/H.264 video
• Horizontal n+1 scaling and stateless servers to ensure load balancing and independent scaling at the network center or at its edge
• Service-oriented architecture and web services to enable speed to market with the widest range of applications
• Browser-based operator interfaces for common look and feel
• Open interfaces based on REST to loosely couple components for better availability, scalability and independent component upgrades
• Virtual machines to enable hardware independence and a common platform for the implementation of SeaChange software

Business Applications

Business Management Suite – Consists of a simple non-technical UI that manages product offers in a user-friendly manner. It allows operators to productise or bundle content with simple drag and drop features and to easily create product templates. The suite also manages promotions, campaign and royalty reporting, as well as the contract and license database.

Offer Management – Allows operators to easily productise assets that can be purchased by subscribers. The Offer Management feature supports SVOD, TVOD, FVOD and linear on multiple screens. It also offers flexible pricing policies such as Time Based, Trial View, Multi Buy or Loyalty Programs to increase revenue opportunities.

Business Intelligence – Provides detailed tracking and reporting of all system data such as consumer activity, resource usage and system activity data to track what content is being watched and purchased. This tool provides operators with a comprehensive set of pre-defined reports as well as the option to create custom reports. Operators can leverage this data to better market their products to subscribers.